Installing a gas-shop franchise network

Global player LINDE initiated a complete redesign of their outdated Gas & More shop to showcase the updated version to potential franchising partners.
  Following a cognitive walkthrough to analyze the existing site structure and customer workflows, the new and responsive design was implemented, deploing the brandnew corporate design established by Munich-based design agency Heye & Partner.

Project Key Roles: Lead UX Design / UI Brand Identity & Art Direction / Feature Conception / Lead UX Research and Testing